Launching This Biz: Stupid Naivete and the Chance for Glory

I’ve been tossing around this business idea in various forms for about a year now. And it dawned on me a few weeks ago that, in the 12 months since I first conceived it, that’s all I’ve done: toss it around. Sure, I’ve developed a web presence, honed my writing skills a bit, and refined it a little. But ultimately, I’m only a few baby steps beyond where I was the first day. I’m ready to do something about it.

I’m not sure my business idea is going to make any money at all. I don’t even know if I’m going to find a single client. I kind of have a hunch that my target market has too shoestring-ish of an operating budget to even consider paying for the service I am developing. There is at least one sizeable, previously established organization in my area that does pretty much the same thing I want to do, and they do it for free as a nonprofit. And with the necessarily low pricing structure I think I would initially need, I certainly will not be quitting my day job on that profit anytime soon.

So why am I even investigating what could be a flop of a small business idea? Because I think it would be a blast. It could mean a lot of fun for a lot of people, and some great experience and exposure in a field I one day want to call my career. It could attract customers for businesses I have been dealing with for years. It could eventually mean a location independent lifestyle. It could be amazing.

My point is this: I may have a million reasons why something won’t work. But until I actually try it, I won’t know for sure. And it will eat at me if I don’t know. So what the heck.
Here’s to stupid naiveté and the chance for glory.